Updated on May 19, 2026 • 7 min read

The Ferrari Purosangue has already become one of the most polarizing vehicles ever produced by the Prancing Horse. But in the aftermarket world, controversy usually creates opportunity.
Now, Los Angeles-based customization specialist RDB LA has unveiled one of the most aggressive Ferrari Purosangue builds seen so far, combining a full forged carbon fiber exterior package with a dramatic widebody conversion from tuner Venuum.
Finished in Ferrari’s historic Azzurro La Plata paint and paired with a white interior, the build blends heritage-inspired elegance with modern hypercar aggression.
The result is a Ferrari SUV that looks closer to a futuristic GT race machine than a luxury crossover.
Ferrari Purosangue Continues to Dominate the Luxury Performance SUV Segment
Since its launch, the Ferrari Purosangue has occupied a unique position in the automotive market.
Unlike many high-performance SUVs that prioritize utility, Ferrari designed the Purosangue around:
- naturally aspirated V12 performance
- grand touring dynamics
- lightweight engineering
- active suspension systems
- exotic materials integration
At its core sits Ferrari’s 6.5-liter naturally aspirated V12 producing approximately 715 horsepower, making it one of the few remaining naturally aspirated twelve-cylinder SUVs in production.
That alone makes the Purosangue unusual in an era increasingly dominated by turbocharged and hybridized powertrains.
But aftermarket tuners immediately recognized another opportunity: carbon fiber personalization.
Venuum Pushes Carbon Fiber to the Extreme
The defining characteristic of this build is not merely the widebody conversion.
It is the sheer amount of exposed forged carbon fiber.
The Venuum package introduces forged carbon elements across nearly every aerodynamic surface, including:
- front splitter
- front fascia trim
- hood sections
- side skirts
- rear aero elements
- widened fender arches
- side winglets
- diffuser components
Unlike traditional woven carbon fiber, forged carbon creates a fragmented marbled texture that gives the vehicle a more technical and aggressive appearance.
This material has become increasingly popular in high-end automotive customization because it allows:
- more complex shapes
- distinctive surface patterns
- lower tooling constraints
- lightweight structural components
Forged carbon also visually separates modern hypercars from earlier generations of composite performance vehicles.
Why Forged Carbon Matters Beyond Styling
While forged carbon is often treated as a visual statement, its importance extends deeper into automotive engineering.
Carbon fiber composites continue reshaping modern vehicle development because they provide:
| Material Property | Benefit |
|---|---|
| High stiffness-to-weight ratio | Improved handling |
| Lightweight construction | Faster acceleration |
| Corrosion resistance | Longer lifespan |
| Complex moldability | Advanced aero design |
| Structural rigidity | Better chassis response |
In vehicles like the Purosangue, reducing weight is particularly important.
High-performance SUVs face a constant engineering challenge:
How do you preserve Ferrari-level dynamics in a vehicle that naturally weighs more than a sports car?
Carbon fiber helps offset that mass penalty.
Although RDB LA has not disclosed precise weight savings for this build, replacing multiple exterior components with composite alternatives likely reduces overall body weight while improving aerodynamic efficiency.
Azzurro La Plata Adds Historical Contrast
One of the most interesting aspects of the build is the paint selection.
Ferrari’s Azzurro La Plata is not a random pastel blue.
The color references Argentine racing heritage from the 1950s and carries strong historical significance within Ferrari’s customization catalog.
That heritage-inspired finish creates a deliberate contrast against the modern forged carbon surfaces.
Instead of producing a purely dark and aggressive appearance, the build mixes:
- classic motorsport inspiration
- luxury GT styling
- contemporary carbon aesthetics
- hyper-SUV aggression
The white interior further softens the visual package, preventing the vehicle from becoming visually overwhelming despite the extreme bodywork.
Aerodynamic Design Is Becoming the New Luxury Statement
What makes projects like this important beyond social media attention is how they reflect a larger shift in luxury automotive culture.
For years, luxury customization focused primarily on:
- leather
- paint
- wheels
- chrome finishes
Today, advanced aerodynamic surfaces and exposed composites are increasingly becoming status symbols themselves.
Customers now want vehicles that visually resemble:
- GT race cars
- hypercars
- Le Mans prototypes
- aerospace-inspired machines
That explains the growing popularity of:
- forged carbon
- oversized diffusers
- active aero styling
- exposed composite textures
- motorsport-inspired winglets
In many ways, the aftermarket industry is merging luxury and motorsport aesthetics into a single design language.
Why the Ferrari Purosangue Is a Perfect Platform for Customization
The Purosangue is especially attractive to tuners because it combines several unusual characteristics:
Large body surfaces
SUV proportions provide far more visible space for aerodynamic modifications compared to traditional supercars.
High-end clientele
Purosangue buyers are often already collectors seeking exclusivity.
Naturally aspirated V12 identity
The engine itself already carries emotional value before modifications even begin.
Carbon-compatible design language
Ferrari’s modern styling naturally accommodates exposed composite surfaces.
This is why the Purosangue has quickly become one of the hottest platforms in the ultra-luxury tuning segment.
The Rise of Boutique Carbon Fiber Tuning Companies
Interestingly, Venuum remains relatively unknown compared with giants like Mansory.
Yet boutique firms are increasingly gaining traction because modern digital manufacturing allows smaller companies to develop highly sophisticated composite body kits.
Advances in:
- CAD modeling
- CNC tooling
- carbon fiber molding
- digital scanning
- low-volume composite production
have lowered the barriers to entry for specialized tuning brands.
As a result, the aftermarket world is becoming more fragmented and experimental.
Smaller brands can now create visually extreme products capable of competing directly with established names.
Ferrari’s Own Direction Influences the Aftermarket
Ferrari itself is also pushing deeper into advanced materials and aerodynamic performance.
The company recently introduced:
- the Purosangue Handling Speciale package
- new one-off Ferrari projects
- ongoing EV development programs
- advanced composite-intensive vehicle architectures
This creates a feedback loop.
The more aggressively Ferrari evolves its factory vehicles, the more extreme aftermarket modifications become.
🔒 Content Transparency & Editorial Integrity
This article is developed based on real engineering experience, machine testing data, and practical production knowledge from Jota Machinery’s work in advanced composite manufacturing.
All technical explanations—including material structure, processing methods, and performance characteristics—are reviewed and verified by our engineering team to ensure accuracy and real-world relevance.
To improve clarity and structure, AI-assisted tools may have been used during content organization and language refinement. However:
- All key technical insights originate from first-hand industrial experience
- All data and claims are manually reviewed and validated
- The content is created with the primary goal of educating engineers, manufacturers, and buyers
We do not publish content solely for search ranking purposes. Every article is designed to provide practical, experience-based value to professionals in the composite materials industry.
Editorial perspective
The most interesting part of this Purosangue build is not simply the aggressive styling.
It is how clearly it reflects the future direction of luxury automotive customization.
Carbon fiber is no longer merely a lightweight engineering material hidden beneath the surface.
It has become the visual centerpiece of modern automotive identity.
For high-end buyers today, exposed composites signal:
- technology
- exclusivity
- motorsport influence
- advanced manufacturing
- performance credibility
Projects like this show how the line between road car, hypercar, and rolling composite sculpture is becoming increasingly blurred.

Bruce Zhou is the Founder of Jota Machinery, where he leads the development of equipment for flexible packaging and advanced composite materials. With experience in composite processing since 2011, his work is centered on practical engineering, product reliability, and building long-term value for manufacturing customers worldwide.
About Bruce Zhou